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Oct-2024
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Overview
Market Insights Snapshot
In Nevada, Hippies has shown a consistent upward trajectory in the Pre-Roll category. The brand's ranking improved from 38th in July 2024 to 20th by October 2024, demonstrating a strong performance in this segment. This positive movement indicates a growing consumer preference for Hippies' Pre-Rolls, potentially driven by product quality or effective market strategies. Meanwhile, in the Flower category, Hippies has also made noticeable progress, moving up from 63rd in July to 46th in October. Although not yet in the top 30, this improvement signifies a gradual strengthening of their market position in Nevada's competitive Flower market.
Despite not breaking into the top 30 in the Flower category, the steady rise in rankings for Hippies in Nevada suggests a promising future if the brand continues on this path. The Pre-Roll category's rapid ascent could serve as a strategic focal point for Hippies, leveraging this success to fuel further growth across other product categories. The sales data for October 2024 indicates a robust performance, particularly in Pre-Rolls, where sales reached a significant figure. This momentum, if sustained, could eventually position Hippies as a formidable competitor in Nevada's cannabis market landscape.
Competitive Landscape
In the competitive landscape of the Nevada flower market, Hippies has shown a consistent upward trajectory in terms of rank and sales over the past few months. Starting from a rank of 63 in July 2024, Hippies improved its position to 46 by October 2024, indicating a positive trend in market presence. This improvement is notable when compared to competitors like Remedy, which fluctuated between ranks 66 and 47, and Pheno Exotic, which saw a decline from 36 to 43. Meanwhile, Curaleaf made a significant leap from 71 to 41, suggesting a competitive push in the market. Despite these movements, Hippies' consistent sales growth, peaking at 99,337 in October, underscores its strengthening foothold in the market, potentially driven by a loyal customer base and effective marketing strategies. This upward trend positions Hippies favorably against its competitors, highlighting its potential for continued growth and market share expansion.
Notable Products
In October 2024, the top-performing product for Hippies was the GSC x Gelato Pre-Roll (1g) in the Pre-Roll category, reclaiming the top rank with notable sales of 4834 units. Alien Rock Candy Pre-Roll (1g) slipped to the second position, experiencing a sales decrease compared to previous months. Strawnana Pre-Roll (1g) debuted impressively at the third spot, marking its first appearance in the rankings. Razzle Dazzle (3.5g) and Topanga Cake Pre-Roll (1g) entered the rankings at fourth and fifth positions, respectively. These shifts indicate a dynamic change in consumer preferences, with new products gaining traction and established ones experiencing fluctuating demand.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
