.svg){kind=small}
Oct-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
House Exotics has shown varied performance across different product categories in Arizona. In the Concentrates category, the brand has experienced a downward trend, moving from a rank of 33 in August 2024 to 38 by October 2024. This decline is reflected in their sales, which dropped from $32,312 in August to $19,209 in October. In contrast, their Flower category saw an improvement in ranking from July to October, climbing from 68 to 53, despite a dip in September. This indicates a potential recovery or stabilization in consumer preference for their Flower products, even though they were not in the top 30 brands during this period.
In the Pre-Roll category, House Exotics has demonstrated a strong upward trajectory in Arizona, moving from a rank of 57 in July to 27 by October 2024. This significant improvement suggests a growing popularity and acceptance of their Pre-Roll products among consumers. The sales figures corroborate this trend, with a notable increase from $21,838 in July to $69,405 in October. While House Exotics did not make it to the top 30 in some categories, their performance in Pre-Rolls shows a promising area for growth and potential market dominance.
Competitive Landscape
In the competitive landscape of the Arizona pre-roll category, House Exotics has demonstrated a notable upward trajectory in its ranking over the past few months. Starting from a rank of 57 in July 2024, House Exotics climbed to 27 by October 2024, indicating a significant improvement in market presence. This upward movement is particularly impressive when compared to competitors like Amber, which fluctuated between ranks 25 and 29, and Pressd, which remained relatively stable but lower in rank. Despite not being in the top 20 initially, House Exotics has outpaced brands like The Giving Tree, which saw a decline in rank from 22 to 26 over the same period. Meanwhile, Simply Twisted experienced a downward trend, dropping from 9 to 25, which may indicate shifting consumer preferences or market dynamics that House Exotics has successfully capitalized on. This positive trend for House Exotics suggests a growing consumer base and potential for increased sales, making it a brand to watch in the Arizona pre-roll market.
Notable Products
In October 2024, the top-performing product for House Exotics was Rainbow Road X Fire And Rain Infused Pre-Roll (1g), securing the number one rank with a notable sales figure of 2126 units. Buster RTZ x Apricot Macmosa Diamond Infused Pre-Roll (1g) followed closely in second place. Roseanne x Apple Fritter Infused Pre-Roll (1g) climbed from fourth in September to third in October, showing a significant increase in sales. Interestingly, Buster RTZ x Zacks Cake Diamond Infused Pre-Roll (1g) experienced a drop from the first position in August and September to fifth in October. Overall, the pre-roll category dominated the rankings for House Exotics in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
