Dec-2024
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Overview
Market Insights Snapshot
House of Sacci has shown a notable performance in the New York market, particularly within the Concentrates category. Over the last four months of 2024, the brand has consistently held a strong position, maintaining an 11th place ranking from September through November before climbing to 10th place in December. This upward movement is indicative of a positive trend, as evidenced by a steady increase in sales figures during the same period. In contrast, the brand's performance in the Flower category has experienced a decline, dropping from 27th in September and October to 38th in December. This suggests potential challenges in maintaining their competitive edge within this category.
In the Pre-Roll category, House of Sacci's ranking has fluctuated significantly, starting at 20th place in September and falling to 39th by December in New York. This decline highlights potential issues with market penetration or consumer preference shifts that could be impacting their sales. Despite this, their presence in the top 30 in both the Concentrates and Flower categories at different points suggests that they have a solid foundation to build upon. However, the absence of a top 30 ranking in November and December for Flower and Pre-Roll categories raises questions about the brand's strategy and adaptability in these competitive segments.
Competitive Landscape
In the competitive landscape of the New York Flower category, House of Sacci has experienced a notable shift in its market position, reflecting both challenges and opportunities. Despite maintaining a steady rank of 27th in September and October 2024, House of Sacci saw a decline to 37th and 38th in November and December, respectively. This downward trend in rank coincides with a decrease in sales over the same period, suggesting a potential need for strategic adjustments. In contrast, competitors like Ithaca Organics Cannabis Co. have shown a significant upward trajectory, climbing from 50th in September to 30th by December, with corresponding sales growth. Similarly, Hashtag Honey made a remarkable leap from 66th to 31st, indicating strong market momentum. Meanwhile, Weekenders and Etain have demonstrated fluctuating ranks, yet their sales figures suggest resilience in the competitive market. These dynamics highlight the importance for House of Sacci to innovate and possibly recalibrate its market strategies to regain its competitive edge in New York's Flower sector.
Notable Products
In December 2024, the top-performing product for House of Sacci was Watermelon Z Pre-Roll 7-Pack (3.5g) in the Pre-Roll category, securing the number one rank with sales of 1112 units. Indica Brown Hash (1g) in the Concentrates category maintained a strong position at rank two, showcasing consistent performance from its previous ranks of five, three, and two over the past months. Devil's Drip (3.5g) in the Flower category emerged as a new contender, ranking third for the month. Dog Walkers - Banana Jealousy Pre-Roll 7-Pack (3.5g), previously holding the top spot, dropped to fourth in December, indicating a significant shift in consumer preference. Lastly, Devils Drip Kief (1g) in the Concentrates category rounded out the top five, moving from a third-place rank in November to fifth in December.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.