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Jan-2025
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Overview
Market Insights Snapshot
Nanticoke's performance across various categories in New York has shown interesting trends over the past few months. In the Edible category, Nanticoke has seen a gradual improvement in rankings, moving from 27th in October 2024 to 25th by January 2025. This positive trajectory suggests a strengthening presence in the market, despite a dip in sales during December. Conversely, the Vapor Pens category tells a different story, with Nanticoke slipping out of the top 30 by November and remaining out through January 2025. This indicates potential challenges in maintaining competitiveness or consumer interest in this segment.
The Flower and Pre-Roll categories have been strongholds for Nanticoke in New York. The Flower category maintained a consistent top 10 presence, ranking 6th in October 2024 and stabilizing at 8th by January 2025. This stability, coupled with significant sales figures, underscores Nanticoke's strong foothold in the Flower market. Similarly, in the Pre-Roll category, Nanticoke has consistently held a top 6 position, reflecting sustained consumer demand. These performances highlight Nanticoke's strategic strengths in certain segments, while also pointing to areas like Vapor Pens where growth opportunities might be explored further.
Competitive Landscape
In the competitive landscape of the New York flower category, Nanticoke has experienced a slight decline in its rank over the past few months, moving from 6th place in October 2024 to 8th place by January 2025. This shift is notable as it coincides with the consistent performance of Revert Cannabis New York, which maintained a strong position at 4th place in both October and November before dropping slightly to 6th in December and January. Meanwhile, Rythm also saw a gradual decline from 5th to 7th place, suggesting a competitive pressure that affects multiple brands in the market. Interestingly, Platinum Reserve demonstrated a positive trajectory, climbing from 18th to 10th place, indicating a potential emerging threat to Nanticoke's market share. Despite these shifts, Nanticoke's sales figures remain robust, although they are slightly lower than those of Revert Cannabis New York, highlighting the need for strategic adjustments to regain a higher rank and sustain sales growth.
Notable Products
In January 2025, Blue Dream Pre-Roll (0.5g) maintained its top position among Nanticoke products, with sales reaching 8720 units. The Mac Nilla Pre-Roll (0.5g) climbed to the second position, showing a significant increase in sales compared to previous months. Blue Dream (3.5g) dropped to third place, despite a sales increase to 7043 units. Coconut Cream (3.5g) held steady in fourth place with consistent sales figures. A new entry, Lemon Grab Pre-Roll (0.5g), emerged in the rankings at fifth place, indicating a successful product launch.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
