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Aug-2025
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Overview
Market Insights Snapshot
Ooowee has demonstrated a strong performance in the Washington cannabis market across several categories. In the Concentrates category, Ooowee has maintained a consistent lead, holding the number one rank from May to August 2025. This indicates a robust and stable demand for their concentrate products. The Pre-Roll category also shows impressive results, with Ooowee climbing to the top position in August 2025 after consistently holding the second position in the preceding months. Such upward movement suggests a growing consumer preference for their pre-roll offerings.
In contrast, Ooowee's performance in the Flower category has been more variable, with rankings fluctuating between 23rd and 26th place over the same period. Although they are not consistently in the top 20, their presence in the top 30 indicates a moderate level of competitiveness. Meanwhile, their Vapor Pens category has maintained a steady 11th place ranking, which, while stable, suggests room for growth to break into the top 10. The absence of Ooowee from the top 30 in some categories could be seen as an area for potential improvement or a strategic focus on their stronger categories. Overall, Ooowee's market presence in Washington highlights both their strengths and opportunities for growth within different product segments.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Washington, Ooowee has demonstrated a notable upward trajectory, culminating in a significant rank change from second to first place as of August 2025. This rise in rank indicates a robust performance, especially when compared to Phat Panda, which held the top position consistently from May to July 2025 but slipped to second place in August. This shift suggests that Ooowee's sales strategies or product offerings have resonated well with consumers, allowing it to surpass Phat Panda despite the latter's strong market presence. Meanwhile, Mama J's maintained a steady third-place ranking throughout the same period, indicating a stable but less aggressive growth compared to Ooowee. This dynamic highlights Ooowee's potential to sustain its leading position if it continues to capitalize on its current momentum.
Notable Products
In August 2025, the top-performing product for Ooowee was the Seattle Strawberry Cough Pre-Roll 5-Pack in the Pre-Roll category, maintaining its first-place ranking consistently from previous months with sales of 6,939 units. The Seattle Strawberry Cough Sugar Wax in the Concentrates category also held steady at the second position, showing a slight increase in sales. Notably, the Pink Zaza BHO Wax moved up to third place from fourth in July, indicating a positive trend in its popularity. The Lemon Cherry Gelato Pre-Roll 5-Pack made a debut in the rankings, securing the fourth position. Meanwhile, the Face Lock Sugar Wax slipped to fifth place after holding the third spot in July, suggesting a shift in consumer preference.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
