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Jan-2025
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Overview
Market Insights Snapshot
Peak Extracts has demonstrated a notable presence in the Oregon market, particularly in the Tincture & Sublingual category. The brand maintained a consistent ranking within the top 10, starting at rank 7 in October 2024, peaking at rank 6 in November, but then experiencing a slight decline to rank 9 by January 2025. This fluctuation in rankings is indicative of competitive pressures within the category, as well as possible seasonal variations in consumer demand. Despite this, Peak Extracts has shown resilience, as evidenced by its ability to remain within the top 10 throughout this period. The sales figures reflect this trend, with a noticeable peak in November 2024, suggesting a successful marketing push or increased consumer interest during that time.
In the Topical category, Peak Extracts experienced a significant improvement in its market position in Oregon, entering the rankings at position 7 in November 2024 and maintaining this rank through December. However, the absence of a ranking in October 2024 and January 2025 suggests challenges in sustaining consistent performance or perhaps increased competition. The brand's ability to break into the top 10 towards the end of the year indicates a strategic push or a successful product launch during this period. The sales data for November and December 2024 suggest a stable demand for their topical products, although the absence of earlier and later sales data makes it difficult to assess long-term trends fully.
Competitive Landscape
In the Oregon Tincture & Sublingual category, Peak Extracts has experienced a gradual decline in rank over the past few months, moving from 7th place in October 2024 to 9th place by January 2025. This downward trend in ranking is accompanied by a decrease in sales, which suggests a potential challenge in maintaining market share. Notably, High Desert Pure and Siskiyou Sungrown have consistently outperformed Peak Extracts, with High Desert Pure maintaining a top 5 position throughout the period and Siskiyou Sungrown showing a strong performance, peaking at 4th place in November 2024. Meanwhile, Crown B Alchemy has also been a close competitor, trailing just behind Peak Extracts but showing a similar decline in sales. This competitive landscape indicates that Peak Extracts may need to reassess its strategies to regain its footing and improve its market position in the coming months.
Notable Products
In January 2025, the top-performing product from Peak Extracts was the CBDTHC 1:1 AC/DC Purple Trainwreck Tincture, which climbed from third place in previous months to first place, achieving sales of 265 units. The Northern Hindu Kush Dark Chocolate Bar maintained a strong presence, ranking second, although its sales decreased to 155 units from a peak in October. The Modified Grapes Tincture made a notable entry into the rankings, securing third place despite not being ranked in prior months. The Dragon Star x Jager THC Tincture and Sativa Alpine Kush Tincture both fell to fourth place, sharing the position, after previously holding higher ranks. This shift highlights a dynamic change in consumer preferences towards CBD and THC combined products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
