Dec-2024
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Overview
Market Insights Snapshot
Peak Extracts has demonstrated notable performance in the Oregon cannabis market, particularly in the Tincture & Sublingual category. Over the last quarter of 2024, the brand's ranking fluctuated, starting at 9th position in September, climbing to 6th in November, before returning to 9th in December. This movement indicates a competitive landscape where Peak Extracts has managed to maintain a strong presence. A key highlight is the sales peak in November, suggesting a positive consumer response during that month. However, the drop in December might point towards seasonal trends or increased competition.
In the Topical category, Peak Extracts re-entered the rankings in December, securing the 7th position. This reappearance after being absent from the top 30 in prior months suggests a successful strategic adjustment or product launch that resonated with consumers. The consistent rank in December, paired with relatively stable sales figures, indicates a potential area of growth for Peak Extracts in the Oregon market. Observing these shifts provides insights into Peak Extracts' adaptability and potential strategies for maintaining and enhancing their market position in the coming months.
Competitive Landscape
In the competitive landscape of Oregon's Tincture & Sublingual category, Peak Extracts has shown notable fluctuations in its ranking over the last few months of 2024. Starting in September at rank 9, Peak Extracts improved to rank 7 in October, further climbed to rank 6 in November, but then dropped back to rank 9 in December. This movement indicates a dynamic market position, with Peak Extracts experiencing a peak in sales in November before a decline in December. Competitors such as Siskiyou Sungrown and Dr. Jolly's have maintained relatively stable positions, with Siskiyou Sungrown reaching as high as rank 4 in November, while Dr. Jolly's saw a decline from rank 5 in October to rank 11 in December. Meanwhile, Bobsled Extracts and Crown B Alchemy have also shown variability, with Bobsled Extracts dropping from rank 6 in September to rank 10 in December, and Crown B Alchemy improving from rank 10 in September to rank 7 in December. These shifts highlight the competitive pressures and opportunities for Peak Extracts to capitalize on market dynamics and consumer preferences.
Notable Products
In December 2024, Peak Extracts' top-performing product was the Blue Runtz x Pixie Queen Tincture, which climbed to the number one position with sales of $272. The Mini Dark Chocolate Bar followed closely, securing the second spot, showing a slight dip from its previous third position in October. The CBDTHC 1:1 AC/DC Purple Trainwreck Tincture maintained a steady third rank over the past three months, indicating consistent demand. The CBD/THC 2:1 Rescue Rub also held its ground at fourth place from October through December. Notably, the Northern Hindu Kush Dark Chocolate Bar experienced a drop, moving from second place in October to fifth in December, reflecting a shift in consumer preferences within the Edible category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.