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Dec-2024
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Overview
Market Insights Snapshot
Punch Extracts / Punch Edibles has maintained a strong presence in the California market, particularly in the Concentrates category, where it consistently held the 4th position from September to December 2024. Despite a slight decline in sales from October to December, the brand's ability to maintain its ranking indicates a solid foothold in this category. In the Edibles category, Punch Extracts / Punch Edibles showed minor fluctuations, moving from 25th in September to 24th in October, before dropping to 27th in November and then recovering to 25th in December. This suggests a competitive landscape where the brand is managing to hold its ground but faces challenges in climbing higher.
In other categories, Punch Extracts / Punch Edibles experienced varying levels of success. For Vapor Pens, the brand maintained a relatively stable position, showing a slight improvement from 22nd to 21st in November before settling back to 23rd in December. This stability could be seen as a positive sign, although there's room for improvement in rankings. However, the Pre-Roll category presents a different story, where Punch Extracts / Punch Edibles did not make it into the top 30 rankings for the last four months of 2024. This absence suggests either a lack of focus or a highly competitive environment in this category, highlighting an area where the brand might consider strategic improvements if it aims to expand its market share.
Competitive Landscape
In the competitive landscape of California's concentrates market, Punch Extracts / Punch Edibles consistently held the 4th rank from September to December 2024. Despite a stable ranking, the brand experienced a decline in sales from $1,310,591 in September to $1,216,644 in December, indicating potential challenges in maintaining market share. In contrast, 710 Labs and STIIIZY, ranked 2nd and 3rd respectively, demonstrated resilience with STIIIZY even surpassing 710 Labs to claim the 2nd position in December. Meanwhile, Himalaya showed significant growth, climbing from the 7th to the 5th rank, with sales increasing from $451,229 in September to $692,566 in December. This competitive pressure suggests that Punch Extracts / Punch Edibles may need to innovate or adjust strategies to sustain its position in a dynamic market.
Notable Products
In December 2024, Blue Dream Distillate Cartridge (1g) from Punch Extracts / Punch Edibles maintained its position as the top-performing product in the Vapor Pens category, achieving a sales figure of 5520 units. The Z Distillate Cartridge (1g) debuted impressively at the second rank, while Diablo OG Distillate Cartridge (1g) climbed to third place, improving from its previous absence in November. Mimosa Distillate Cartridge (1g) entered the rankings at fourth place, showing a strong performance. Dulce Fresca Distillate Cartridge (1g), although experiencing a drop from second place in November, still performed well, rounding out the top five. These shifts indicate dynamic changes in consumer preferences within the Vapor Pens category for Punch Extracts / Punch Edibles.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
