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Jan-2025
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Overview
Market Insights Snapshot
In Arizona, Shango has shown a consistent presence in the Flower category, maintaining a strong foothold with rankings fluctuating between 6th and 3rd place from October 2024 to January 2025. This upward trend is indicative of a growing preference for their Flower products, with a notable increase in sales, peaking in January 2025. Conversely, in the Concentrates category, Shango's performance has been somewhat volatile, with rankings oscillating between 15th and 18th place during the same period. This suggests a competitive market landscape that Shango is navigating, though not without challenges as seen in the Pre-Roll category where their ranking dropped to 23rd by January 2025.
Meanwhile, in Nevada, Shango's presence in the Flower category was not as strong, with a ranking of 51st in October 2024, after which they did not appear in the top 30, indicating potential room for growth or strategic reevaluation in this market. The Vapor Pens category also saw Shango struggling to maintain a top-tier position, with their ranking slipping from 32nd to 38th by December 2024, and eventually falling out of the top 30. This decline in visibility in Nevada suggests that Shango might be facing stiff competition or shifting consumer preferences, which could be areas for strategic focus going forward.
Competitive Landscape
In the competitive landscape of the Flower category in Arizona, Shango has shown a promising upward trajectory in its rankings over the past few months. Starting from the 6th position in October 2024, Shango climbed to 3rd place by January 2025, indicating a positive trend in market presence and consumer preference. This improvement in rank is significant, especially when compared to competitors like Cheech & Chong's, which fluctuated between the 10th and 3rd positions, and High Grade, which saw a decline from 3rd to 5th place. Despite Mohave Cannabis Co. maintaining a steady 2nd rank, and Find. consistently holding the top spot, Shango's growth in sales, particularly the jump in January 2025, suggests a strengthening brand loyalty and market penetration. This upward movement in rank and sales positions Shango as a formidable contender in Arizona's Flower market, highlighting its potential to capture even more market share in the coming months.
Notable Products
In January 2025, Shango's top-performing product was Devil Driver (3.5g) in the Flower category, which rose to the number one spot, achieving sales of 3131 units. Exotic (3.5g), also in the Flower category, maintained its position at rank two with a slight decrease in sales compared to the previous month. Alien Banana Candy (3.5g) entered the rankings at position three, showing strong sales performance for its debut. Alien Pharaoh (3.5g) followed closely at rank four, marking its first appearance in the top rankings. Anslinger Demise (3.5g) rounded out the top five, indicating a competitive landscape within the Flower category for Shango.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
