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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Sparq Cannabis Company is stocked at 61 licensed dispensaries across Massachusetts, with the deepest coverage in Boston, Brockton, Cambridge, Marlboro, and Worcester. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Sparq Cannabis Company concentrated 52.26% of sales in Flower, which rose 12.50% year over year and 32.31% month over month, while Pre-Roll held 13.33% share with a 36.16% YoY increase and a 26.45% MoM lift. Vapor Pens accounted for 17.80% share but declined 35.98% YoY despite a 28.43% MoM rebound, and Edible captured 16.61% share with a 0.74% YoY uptick and 27.61% MoM growth. Average price fell 13.71% YoY to $16.91, coinciding with a category mix tilt toward lower-priced Pre-Roll (average price $9.93) and Edible (average price $10.69) even as higher-priced Flower (average price $24.26) expanded. The pattern implies Sparq is using aggressive in-month volume pushes across Flower and value-oriented formats to offset a Vapor Pens retrenchment, trading pricing power for share stabilization.
Given a Flower rank of 28 in Massachusetts and a 52.26% category share within the brand, Sparq’s positioning hinges on sustaining Flower momentum while Pre-Roll’s 36.16% YoY rise broadens entry points at lower price tiers. The 35.98% YoY decline in Vapor Pens alongside a 28.43% MoM bounce indicates promotional or assortment resets rather than durable demand, whereas Edible’s 0.74% YoY and 27.61% MoM growth suggests steady but secondary relevance. With total brand sales down 52.99% YoY yet up 31.13% over 24 months and average prices down 13.71% YoY, the mix shift signals a pivot toward volume-led recovery anchored in Flower share gains and value laddering through Pre-Roll, aiming to defend shelf presence while rebuilding monthly velocity.
Competitive Landscape
Sparq Cannabis Company holds rank 28 in July 2026, improving 3 spots year over year from rank 31, and rising 10 positions versus April 2026 when it stood at rank 38; however, it remains 4 places below its peak rank of 24 from September 2025 and trails the current top tier where Farmer's Cut advanced from rank 4 to rank 1 while growing sales 56.7% year over year, and Root & Bloom moved from rank 10 to rank 5 alongside 118.9% sales growth, indicating that Sparq’s gradual rank gains are occurring amid faster upward mobility by leading competitors and imply the brand must accelerate velocity to convert mid-pack recovery into a sustained top-20 presence.
Notable Products
Pink Runtz (3.5g) posted the largest movement in July 2026 with an 88.1% month-over-month surge to rank 1, while Sweet Spot Pre-Roll (1g) also accelerated 60.1% to rank 6, indicating momentum skewed toward value-size Flower and select Pre-Rolls. Candy Sparqs Pre-Roll (1g) fell 13.1% to rank 5 as Warheads Pre-Roll (1g) rose 34.9% to rank 4, and with three Pre-Rolls inside the top 8 the format shows concentration alongside a bifurcation between gaining and slipping SKUs. Blue Watermelon Fast Acting Gummies 20-Pack (100mg) climbed 43.0% to rank 3 as two additional Fast Acting Gummies entered the top 10 without prior-month comps, signaling Edibles as an expanding second pillar. The pattern implies Sparq Cannabis Company is consolidating around a flagship Flower leader while building a two-legged portfolio in Pre-Rolls and Fast Acting Gummies to diversify velocity across price points and effects-driven formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
