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Apr-2026
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Overview
Market Insights Snapshot
Sublime's performance in the edible category in Arizona has shown a consistent upward trend. Starting from the 21st rank in January 2026, the brand improved its position to 19th by April 2026, maintaining this rank for three consecutive months. This stability in ranking, coupled with a steady increase in sales from $112,130 in January to $129,649 in April, indicates a positive reception of their edible products in the state. However, in the pre-roll category in Arizona, Sublime experienced a decline, moving from 19th place in January to 24th by April. This suggests a potential challenge in maintaining market share within this segment, despite a strong start at the beginning of the year.
In Missouri, Sublime's presence in the flower category has been relatively stable, though somewhat fluctuating, as it moved from the 23rd rank in January to the 25th by April. This slight drop, despite a peak in sales in March, might indicate competitive pressures or shifting consumer preferences within the state. Meanwhile, in the pre-roll category, Sublime's rank varied from 28th to 29th over the four-month period, with sales showing a modest increase from January to March before slightly declining in April. This suggests that while there is some demand for their pre-rolls, maintaining a top position remains a challenge in Missouri.
Competitive Landscape
In the competitive landscape of the Flower category in Missouri, Sublime has experienced some fluctuations in its rank over the first four months of 2026, moving from 23rd in January to 25th in April. Despite this slight decline, Sublime's sales have remained relatively stable, with a peak in March. In contrast, Cloud Cover (C3) has shown a significant upward trajectory, climbing from 40th to 24th place, which could be attributed to their substantial sales growth. Meanwhile, TwentyTwenty has seen a decline in rank from 15th to 27th, indicating potential challenges despite their initially strong position. Nuthera and Daily Driver have also seen some rank fluctuations, but their sales trends suggest they remain competitive. These dynamics highlight the competitive pressures Sublime faces, emphasizing the need for strategic initiatives to maintain or improve its market position in Missouri's Flower category.
Notable Products
In April 2026, Papa Burger Pre-Roll (1g) emerged as the top-performing product for Sublime, securing the number one rank with notable sales of 9,975 units. Following closely, Royal Slippers Pre-Roll (1g) took the second spot, while Hot Rod - Slaughter Berry Infused Pre-Roll (0.5g) climbed to third place, maintaining a strong presence from its previous fourth position in January 2026. Tiger Moon Pre-Roll (1g) secured the fourth rank, marking its debut in the top rankings. Hot Rod - Purple Urkle Infused Pre-Roll (0.5g) experienced a drop to fifth place despite being the top-ranked product in January and March. This shift in rankings highlights a dynamic change in consumer preferences for Sublime's pre-roll category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
