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Jan-2025
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Overview
Market Insights Snapshot
In the state of Oregon, SugarTop Buddery has shown varied performance across different categories. The brand did not make it into the top 30 rankings for the Edible category from November 2024 to January 2025, indicating a challenge in maintaining a competitive edge in this segment. Meanwhile, their Flower category saw a decline in rankings, dropping from 30th in October 2024 to 66th in December 2024, before slightly recovering to 51st in January 2025. This suggests a fluctuating presence in the Flower market, possibly due to increased competition or shifting consumer preferences.
Conversely, SugarTop Buddery has maintained a relatively stable performance in the Pre-Roll category in Oregon. The brand improved its rank from 28th in October 2024 to 21st in December 2024, although it slipped slightly to 24th in January 2025. This upward trend, despite the minor setback, indicates a strong product offering or effective marketing strategies in this category. Such stability in the Pre-Roll market could present opportunities for the brand to leverage its strengths and potentially expand its market share further.
Competitive Landscape
In the competitive landscape of the Oregon flower category, SugarTop Buddery has faced significant challenges in maintaining its rank and sales momentum. Over the months from October 2024 to January 2025, SugarTop Buddery experienced a decline in rank, starting at 30th and dropping to 51st by January 2025. This downward trend contrasts sharply with competitors like Chalice Farms, which maintained a strong position in the top 10 for most of the period before a dramatic drop in January 2025. Meanwhile, Drewby Doobie / Epic Flower showed a steady climb, reaching 38th place by January 2025, indicating a potential threat to SugarTop Buddery's market share. Additionally, Belushi's Farm and Piff Stixs have shown fluctuating ranks but have not surpassed SugarTop Buddery in sales, suggesting room for strategic improvements. The data highlights the need for SugarTop Buddery to reassess its market strategies to regain competitive ground in Oregon's dynamic flower market.
Notable Products
In January 2025, the top-performing product for SugarTop Buddery was the Twin Bat - Strawberry Papaya Pre-Roll 2-Pack (1g), achieving the number one rank with sales of 1970 units. Following closely was the Twin Bats - Chimera Pre-Roll 2-Pack (1g) in second place and the Gas Basket Pre-Roll (0.5g) securing the third position. The Good Smoke - Acapulco Gold x Lemon Kush Pre-Roll 10-Pack (5g) and Narnia (1g) rounded out the top five, ranking fourth and fifth respectively. Compared to previous months, these products showed a consistent rise in sales, with the Twin Bat - Strawberry Papaya Pre-Roll 2-Pack (1g) climbing to the top from unranked positions in earlier months. This indicates a strong market preference for pre-rolls from SugarTop Buddery in January 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
