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Aug-2024
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Overview
Market Insights Snapshot
The Real McCoy (NV) has shown varied performance across different categories in Nevada. In the Flower category, the brand has struggled to maintain a top position, consistently ranking outside the top 30. Despite a brief improvement from 73rd to 66th place in July 2024, the brand fell back to 73rd in August 2024. This fluctuation indicates challenges in maintaining consistent growth and market presence in the Flower category. However, the brand's sales did see a notable increase in July, reaching $59,319, before declining again in August.
Conversely, The Real McCoy (NV) has performed significantly better in the Topical category within Nevada. The brand maintained a strong position, ranking 8th in both May and June 2024, and even climbed to 5th place in July 2024. However, it is important to note the absence of an August ranking, which suggests the brand may have fallen out of the top 30. Despite this, the sales figures for July were notably high at $20,015, indicating strong consumer demand and potential for recovery. This mixed performance across categories highlights the brand's strengths and areas for improvement.
Competitive Landscape
In the competitive landscape of the Flower category in Nevada, The Real McCoy (NV) has shown fluctuating performance in recent months. Despite a dip in rank from 67th in May 2024 to 73rd in June 2024, the brand managed to recover slightly to 66th in July 2024, only to fall back to 73rd in August 2024. This volatility in rank is mirrored by its sales figures, which peaked in July 2024 but saw a significant decline in August 2024. In contrast, competitors like 22Red have demonstrated more consistent performance, maintaining a higher rank and showing a notable sales increase in July 2024. Another competitor, Willie's Reserve, also outperformed The Real McCoy (NV) in August 2024, climbing to 62nd place. Meanwhile, Spiked Flamingo has shown a similar pattern of rank fluctuation but managed to stay ahead in July 2024. The competitive dynamics indicate that The Real McCoy (NV) needs to strategize effectively to stabilize its rank and boost sales in the coming months.
Notable Products
In August 2024, Glitter Bomb (3.5g) from The Real McCoy (NV) emerged as the top-performing product, climbing from rank 3 in July to rank 1 with notable sales of $380. Jealousy (3.5g) secured the second position, dropping from its top spot in July. Loud Cake (3.5g) made its debut in the rankings at position 3. Animal Mints (3.5g) experienced a significant drop, moving from rank 2 in July to rank 4 in August. Oreoz Blizzard (3.5g) was newly ranked at position 5 in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
