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Sep-2024
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Overview
Market Insights Snapshot
In the state of Missouri, Tsunami has demonstrated a strong performance in the Edible category. Over the past few months, the brand has seen fluctuations in its ranking, starting at 16th place in June 2024, dipping to 19th in July, and then rising to 12th in August before settling at 14th in September. This indicates a resilient market presence despite the competitive landscape. The brand's sales in Missouri have also shown a notable upward trajectory from July to August, suggesting a successful response to consumer preferences or seasonal demand shifts.
Meanwhile, in Nevada, Tsunami's performance across various categories presents a mixed picture. In the Concentrates category, the brand was ranked 28th in July but did not make it to the top 30 in the following months, which could be a cause for concern regarding its competitiveness in this segment. Similarly, in the Flower category, Tsunami did not rank in the top 30 until September, when it appeared at 83rd place, indicating room for improvement or strategic recalibration. These rankings suggest potential challenges in maintaining a strong foothold in Nevada's market compared to its Edible category success in Missouri.
Competitive Landscape
In the competitive landscape of the edible category in Missouri, Tsunami has experienced notable fluctuations in its ranking and sales performance from June to September 2024. Tsunami's rank improved significantly from 19th in July to 12th in August, indicating a strong mid-summer performance, before slightly declining to 14th in September. This fluctuation suggests a competitive market environment where consumer preferences may be shifting. Notably, Dixie Elixirs has shown a consistent upward trend, moving from 17th in June to 12th in September, potentially challenging Tsunami's market share. Meanwhile, ROBHOTS maintained a stable position around 13th, indicating steady consumer loyalty. Curio Wellness also made significant gains, climbing from outside the top 20 in June to 15th by September, which could pose a future threat to Tsunami's ranking. These dynamics highlight the importance for Tsunami to adapt its strategies to maintain and enhance its competitive position in the Missouri edibles market.
Notable Products
In September 2024, Tsunami's top-performing product was Face on Fire Pre-Roll (1g), which secured the number one rank with sales of 688 units. Sour Black Cherry Banzai Gummies 10-Pack (2000mg) rose to the second position, showing a notable increase from its fifth-place ranking in July 2024. Strawberita Shred Gummies 10-Pack (600mg) maintained a strong presence by climbing from fifth in August to third in September. Lime in the Coconut Gummies 10-Pack (1000mg) debuted in the rankings at fourth place, indicating a successful launch. Peach Bellini Breezes Gummies 10-Pack (300mg) rounded out the top five, dropping from its second-place position in August, but still maintaining solid sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
