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Oct-2024
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Overview
Market Insights Snapshot
In the state of Missouri, Tsunami has demonstrated a fluctuating performance in the Edible category over the past few months. Starting from a rank of 18 in July 2024, Tsunami climbed to the 12th position in August, indicating a strong upward momentum. However, this was followed by a slight decline to the 13th position in September and further to the 17th position in October. Despite these changes in ranking, the brand's sales figures reveal an interesting pattern: there was a notable increase in sales from July to August, peaking at $438,652, before experiencing a gradual decrease in the subsequent months. This suggests that while Tsunami managed to capture consumer interest during the summer, maintaining this momentum has been challenging as the year progresses.
When examining Tsunami's performance across different states and categories, it's important to note that the brand's presence outside of Missouri in the Edible category is not within the top 30 rankings, which could be seen as a potential area for growth or a challenge in expanding their market reach. The absence of Tsunami in the top rankings in other states might indicate a need for strategic adjustments or increased marketing efforts to enhance visibility and competitiveness. Understanding these dynamics can provide valuable insights into the brand's overall market strategy and potential areas for improvement.
Competitive Landscape
In the competitive landscape of the Missouri Edible cannabis market, Tsunami has experienced notable fluctuations in its ranking over the past few months. Starting from July 2024, Tsunami was ranked 18th, climbing to 12th in August, maintaining a strong position at 13th in September, but then dropping to 17th in October. This volatility in rank is mirrored in its sales performance, which peaked in August before declining in the subsequent months. Compared to its competitors, ROBHOTS showed a relatively stable performance, consistently ranking between 13th and 16th, while DOSD Edibles experienced a dramatic drop in rank from 12th in July to 28th in August, before recovering to 19th by October. Meanwhile, Curio Wellness and Smokey River Cannabis maintained more stable rankings, with Curio Wellness consistently holding the 15th position from August to October. These dynamics suggest that while Tsunami has shown potential for strong sales, the brand faces challenges in maintaining a consistent market position amidst fluctuating competition.
Notable Products
In October 2024, Orange Crush Fruit Gummies 10-Pack (300mg) claimed the top spot among Tsunami products, with notable sales figures reaching 802 units. Strawberita Shred Gummies 10-Pack (600mg) followed closely in second place, showing a significant improvement from its fifth position in August. Strawberry Surge Gummies 10-Pack (1000mg) maintained steady performance, ranking third consistently since August. Sour Black Cherry Banzai Gummies 10-Pack (2000mg), which was the leader in September, slipped to fourth place in October. Peach Bellini Breezes Gummies 10-Pack (300mg) experienced a drop in ranking, moving from the first position in August to fifth by October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
