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Jan-2025
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Overview
Market Insights Snapshot
Aeriz has shown a varied performance across different cannabis product categories and states. In Arizona, Aeriz's presence in the Concentrates category was notable in October 2024 with a rank of 14, but it did not maintain a position in the top 30 in the following months, suggesting a decline in market presence or competition intensifying in that category. However, their Flower category performance in Arizona demonstrated resilience, bouncing back to 18th place in January 2025 after a dip to 23rd in December 2024. This rebound indicates a potential recovery or strategic adjustment that could have positively influenced their sales, which saw a substantial increase from December to January.
In Illinois, Aeriz has consistently dominated the Concentrates category, maintaining the number one spot from October 2024 through January 2025. This consistent top ranking highlights their stronghold in this segment within the state. On the other hand, their performance in the Edibles category saw a decline, dropping from 15th in October to 20th by January, which may indicate challenges in this particular market segment. Additionally, Aeriz's Vapor Pens did not make it into the top 30 rankings, reflecting either a lack of focus or competitive pressure in this category. These insights provide a glimpse into Aeriz's strategic positioning and market dynamics across different regions and product categories.
Competitive Landscape
In the competitive landscape of the Illinois flower market, Aeriz has experienced notable fluctuations in its ranking and sales performance from October 2024 to January 2025. Initially ranked 9th in October, Aeriz saw a decline to the 14th position by January, indicating a downward trend in its market standing. This shift is particularly significant when compared to competitors like Paul Bunyan, which maintained a relatively stable rank, oscillating between 12th and 16th, and Bedford Grow, which also showed a slight decline but managed to surpass Aeriz in January. Despite Aeriz's higher sales figures in October, the brand experienced a substantial drop in sales by January, aligning with its decline in rank. Meanwhile, Midweek Friday demonstrated resilience, overtaking Aeriz in November and maintaining a competitive edge. These dynamics suggest that while Aeriz started strong, its competitors have gained ground, potentially impacting its market share and necessitating strategic adjustments to regain its former position.
Notable Products
In January 2025, Aeriz's top-performing product was Jenny Kush (3.5g) in the Flower category, maintaining its number one rank consistently from previous months despite a decrease in sales to 9887.0. GMO (3.5g), also in the Flower category, secured the second position, retaining its rank from December 2024 with a slight increase in sales. Gorilla Cookies (3.5g) climbed back to third place after dropping to fourth in December, indicating a recovery in its performance. A new entry, Gelato Mintz (3.5g), emerged in fourth place, showcasing strong initial sales figures. Lastly, Pink Lemonade Full Spectrum Hash Oil Dablicator (1g) in the Concentrates category, slipped to fifth place from third, reflecting a competitive shift in the concentrates market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
