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Nov-2024
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Overview
Market Insights Snapshot
Aeriz has demonstrated a varied performance across different categories and states, with notable movements in rankings and sales figures. In Arizona, Aeriz's Flower category experienced fluctuations, starting at rank 17 in August 2024, dropping to 23 in September, and then rebounding to 18 in October before settling at 20 in November. This indicates a volatile but generally stable presence in the Flower category within the state. In contrast, their performance in the Illinois market is more consistent, especially in the Concentrates category, where they maintained the top position across all months. This consistency highlights Aeriz's strong foothold in the Concentrates market in Illinois, despite other categories showing mixed results.
In Illinois, while Aeriz held the top spot in Concentrates, their performance in the Vapor Pens category was less impressive, as they were not ranked in the top 30, indicating a potential area for growth or a strategic reevaluation. The Flower category in Illinois showed a slight decline from rank 9 in October to 11 in November, accompanied by a decrease in sales, suggesting possible competitive pressures or market shifts. Additionally, Aeriz's Edible category in Illinois maintained a steady presence, only slightly dropping from rank 15 to 16, which suggests a stable consumer base. These insights point to a balanced yet challenging market landscape for Aeriz, with opportunities for growth and areas needing strategic focus.
Competitive Landscape
In the competitive landscape of the Illinois flower category, Aeriz has maintained a strong presence, although it experienced a slight decline in rank from September to November 2024. Aeriz consistently held the 9th position from August to October before dropping to 11th in November. This shift can be attributed to the dynamic performances of competitors like Cresco Labs, which improved its rank from 13th in September and October to 9th in November, and Grassroots, which climbed from 20th in September to 13th in November. Despite these changes, Aeriz's sales remained robust, peaking in October before a slight dip in November. The brand's ability to maintain a top 10 position for most of the period highlights its resilience in a competitive market, although the recent rank drop suggests a need for strategic adjustments to counter the upward momentum of competitors like Bedford Grow and Midweek Friday, which have shown consistent performance in the top 12 ranks.
Notable Products
In November 2024, Aeriz's top-performing product was Jenny Kush (3.5g) in the Flower category, maintaining its first-place rank for four consecutive months with sales figures reaching 13,344. Gorilla Cookies (3.5g) showed a significant rise, moving from fourth place in October to second place in November. GMO (3.5g) experienced a slight decline, dropping from second in October to third in November. Ice Cream Cake (3.5g) entered the rankings for the first time in November, securing the fourth position. Wedding Cake (3.5g) appeared back on the list, taking the fifth spot after being unranked in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
