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Nov-2024
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Overview
Market Insights Snapshot
Evermore Cannabis Company has shown a notable performance in the state of Maryland across various cannabis categories. In the Concentrates category, the brand's ranking improved from 6th in August 2024 to 4th by November 2024, indicating a strong upward trend. This positive movement is supported by a substantial increase in sales during the same period. However, in the Flower category, Evermore experienced a decline, slipping from 8th place in August to 12th in November. This drop suggests a competitive market landscape or possible shifts in consumer preferences within the state.
In other categories, Evermore Cannabis Company maintained a relatively stable presence. For instance, in the Edible category, the brand held its ground at 14th place through August and September, but slightly fell to 16th in October and remained there in November. Despite this slight drop, the sales figures indicate a consistent demand. The Pre-Roll category showed no movement in rankings, remaining steady at 15th place from September to November, which could imply a consistent market share in this segment. Meanwhile, in the Vapor Pens category, Evermore's ranking fluctuated but ended on a positive note, improving from 16th in October to 15th in November, reflecting a potential recovery or strategic adjustments in their offerings.
Competitive Landscape
In the competitive landscape of the Maryland flower category, Evermore Cannabis Company has experienced a notable shift in its market position from August to November 2024. Initially ranked 8th in August, Evermore saw a decline to the 12th position by November. This drop in rank is significant, especially when compared to competitors like Modern Flower, which improved its rank from 12th to 10th, and Kind Tree Cannabis, which rose from 16th to 11th. The sales trends further highlight the competitive pressure, with Kind Tree Cannabis showing a strong upward trajectory in sales, surpassing Evermore's sales figures in November. Meanwhile, Nature's Heritage also made significant gains, climbing from 20th to 14th place. These dynamics suggest that while Evermore maintains a strong presence, its competitors are making strategic moves that could impact its market share if not addressed.
Notable Products
In November 2024, Midnight Circus (3.5g) maintained its position as the top-performing product for Evermore Cannabis Company, with sales reaching 10,389 units. Orange Drizzle (3.5g) climbed to the second spot, showcasing a consistent upward trend from fourth place in September and third in October. Sunset Octane (3.5g) dropped slightly to third place after reaching second in October, yet it remains a strong contender in the Flower category. Happy J's - Lucky Orchard Pre-Roll 2-Pack (1g) re-entered the rankings at fourth place, indicating a rebound in popularity since its absence in October. Tall - Yuzu Blood Orange Seltzer (5mg THC, 12oz) held steady in fifth place, showing consistent demand in the Beverage category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
