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Nov-2025
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Overview
Market Insights Snapshot
Legacy Cannabis (IL) has shown varied performance across different product categories in the state of Illinois. In the Concentrates category, the brand saw a slight downward trend, maintaining a steady 21st position from October to November 2025, despite a decrease in sales over the months. This consistent ranking suggests a stable market presence, albeit with room for growth. In contrast, the Edible category saw Legacy Cannabis (IL) fall outside the top 30, indicating a challenging market position and potential difficulties in capturing consumer interest in this segment. The Flower category also presented a declining trend, with the brand slipping from 22nd to 24th place by November, which could be indicative of increased competition or changing consumer preferences.
In the Pre-Roll category, Legacy Cannabis (IL) experienced a more dynamic movement. Initially ranked 25th in August, the brand dropped to 36th in October but recovered slightly to 29th by November. This fluctuation indicates a volatile market position, possibly influenced by seasonal demand shifts or promotional activities. Despite the challenges in some categories, Legacy Cannabis (IL) managed to maintain a presence in the top 30 for Concentrates and Pre-Rolls, demonstrating resilience. However, the absence from the top 30 in Edibles highlights a critical area for potential strategic improvement. Observing these trends can provide valuable insights for stakeholders aiming to strengthen their market positioning in Illinois.
Competitive Landscape
In the competitive Illinois flower market, Legacy Cannabis (IL) has experienced some fluctuations in its ranking over recent months, moving from 22nd place in August 2025 to 24th in November 2025. This shift is notable when compared to competitors like Tales & Travels, which consistently improved its position, rising from 26th to 22nd in the same period, and The Botanist, which climbed from 31st to 23rd. Despite these changes, Legacy Cannabis (IL) maintains a competitive edge over IC Collective, which has seen a decline in both rank and sales. However, the brand should be cautious of the upward trend of Lula's, which, despite a dip in September, is showing signs of recovery. These dynamics suggest that while Legacy Cannabis (IL) remains a strong player, there is a need to strategize effectively to counter the rising competition and maintain its market position.
Notable Products
In November 2025, the top-performing product for Legacy Cannabis (IL) was the Black Amber Pre-Roll (1g) in the Pre-Roll category, which climbed to the number one rank, achieving sales of $1,221. The LSD Pre-Roll (1g) also showed strong performance, securing the second position with a significant increase from the third rank in October. The LSD (3.5g) Flower experienced a slight drop, moving from the first rank in October to third in November. New to the top five is the Bling Blaow Shake (7g) in the Flower category, debuting at fourth place. Additionally, the Sour Blue Razz Lemonade Distillate Gummies 10-Pack (100mg) entered the rankings at fifth, highlighting a growing interest in edibles.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
