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Nov-2024
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Overview
Market Insights Snapshot
Swell Edibles has shown varying performance across different categories and states over recent months. In Arizona, their presence in the Concentrates category saw a decline, dropping from a rank of 18 in October 2024 to 32 in November 2024. This drop is significant as it indicates that the brand fell out of the top 30, which could be a cause for concern. Conversely, Swell Edibles made an impressive entry into the Flower category in Arizona, climbing to rank 36 in November 2024 after not being ranked in the top 30 in previous months. This suggests a growing acceptance and demand for their Flower products in this state.
In Washington, Swell Edibles maintained a steady performance in the Beverage category, holding a consistent rank of 13 from October to November 2024. This stability indicates a loyal customer base and sustained demand for their Beverage offerings. Meanwhile, in the Edible category, Swell Edibles remained at ranks 19 and 20 from August to November 2024, showing a slight decline yet still maintaining a position within the top 20. This consistent performance in Washington highlights the brand's strong foothold in the region, particularly in the Beverage and Edible categories, despite facing challenges in other areas.
Competitive Landscape
In the competitive landscape of the flower category in Arizona, Swell Edibles has shown a notable upward trajectory in recent months. Despite not ranking in the top 20 brands in August and September 2024, Swell Edibles made a significant leap to rank 78th in October and further improved to 36th in November. This upward trend suggests a growing consumer interest and potential market share gain for Swell Edibles. In contrast, Classix experienced a decline from 14th in September to 31st in November, indicating a potential loss of momentum. Meanwhile, Curaleaf demonstrated volatility, peaking at 4th in October before dropping to 37th in November. The fluctuating ranks of competitors like Seed & Strain Cannabis Co., which fell from 8th in September to 33rd in November, further highlight the dynamic nature of this market. Swell Edibles' recent performance suggests a positive trend that could position them as a more prominent player in Arizona's flower category.
Notable Products
In November 2024, Swell Edibles' top-performing product was Cndlnd (14g) in the Flower category, securing the number one rank with sales of 1997 units. Animal Face Budder (1g) from the Concentrates category followed closely in second place, showing a slight increase in sales from previous months, with a notable figure of 1111 units. Wedding Cake (14g) also performed well, ranking third, while Gold - Banana OG (3.5g) and Mendo Cookies (14g) secured the fourth and fifth positions, respectively. Compared to previous months, Cndlnd (14g) and Wedding Cake (14g) are new entries in the top ranks, while Animal Face Budder (1g) improved from a previous second-place ranking in September. This reshuffling indicates a dynamic shift in consumer preferences towards Flower products from Swell Edibles in November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
