.svg){kind=small}
Jan-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Treeworks has demonstrated a varied performance across different product categories in Massachusetts. In the "Concentrates" category, the brand saw fluctuations in its ranking, starting at 25th in October 2024, peaking at 17th in November, and then settling back to 24th by January 2025. This indicates a temporary surge in popularity or perhaps a competitive shift within the category. Conversely, Treeworks maintained a consistent position in the "Edible" category, holding steady at 18th place through October and November before a slight drop to 19th in December and January. This stability suggests a steady consumer base or consistent product performance in this segment.
In the "Tincture & Sublingual" and "Topical" categories, Treeworks has shown remarkable strength. The brand secured the 2nd position consistently in the "Tincture & Sublingual" category, indicating a strong market presence and possibly a loyal customer base. Even more impressive is their performance in the "Topical" category, where Treeworks maintained the top position throughout the observed period. However, the "Vapor Pens" category presents a different story, with the brand not making it into the top 30 until December 2024, when it reached 30th place, before slipping slightly to 34th by January 2025. This suggests that while Treeworks is a leader in some categories, there are areas where it faces significant competition or market challenges.
Competitive Landscape
In the Massachusetts Tincture & Sublingual category, Treeworks consistently maintained its position as the second-ranked brand from October 2024 through January 2025. Despite its stable rank, Treeworks faces stiff competition, particularly from Good Feels Inc, which has consistently held the top spot with a noticeable lead in sales. Treeworks' sales showed a positive trend, peaking in December 2024 before experiencing a slight dip in January 2025. Meanwhile, Levia and Howl's have maintained their positions at third and fourth, respectively, with Howl's showing a slight upward movement in rank from fifth to fourth in November 2024. This competitive landscape suggests that while Treeworks is a strong contender, it must strategize to close the sales gap with Good Feels Inc to potentially capture the leading position in the market.
Notable Products
In January 2025, the top-performing product from Treeworks was the Hummies - CBD/CBG/THC 3:3:1 Happy Tropical Passionfruit Hibiscus Hash Rosin Gummies 10-Pack, maintaining its first-place ranking from December, despite a slight decrease in sales to 1658 units. The THC/CBN 3:1 Indica Bedtime Bliss Dream Drops Tincture held steady in second place, showing a consistent performance from its previous rank in December. Hummies - Bedtime Berry Solventless Hash Rosin Gummies dropped to third place, down from its previous first-place rank in November. Notably, the Relief - CBD/CBN/CBC/CBG/CBT/THC Soothing Strawberry Tincture made its debut in the rankings at fourth place, indicating a strong entry into the market. Finally, the Jungle - CBD/THC/CBN/CBC/CBG 1:1:1:1:1 Blueberry Entourage Full Spectrum RSO Tincture maintained a stable position, ending January 2025 in fifth place, similar to its December rank.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
