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Mar-2025
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Overview
Market Insights Snapshot
In Arizona, iLava has demonstrated notable performance in the Concentrates category, advancing from the 11th rank in December 2024 to the 8th rank by March 2025. This upward trend reflects a consistent increase in consumer demand and sales, which rose from $128,537 in December to $155,016 by March. On the other hand, the brand's position in the Edible category shows a slight decline, dropping to 31st place by March 2025, indicating a potential area for strategic improvement or increased competition in this segment. Meanwhile, iLava's Vapor Pens have maintained a steady 9th position across the months, suggesting a stable consumer base in this product line.
iLava's performance in the Flower category in Arizona is also noteworthy, as the brand climbed from the 61st rank in December 2024 to 44th by March 2025. This upward movement is accompanied by a significant increase in sales, which points towards growing popularity or effective marketing strategies. However, the Topical category presents a mixed picture; while iLava held a strong 3rd place in December, it slightly fell to the 4th position by March, indicating either a shift in consumer preferences or intensified market competition. These dynamics across different categories highlight both the strengths and potential challenges for iLava in maintaining and enhancing its market presence.
Competitive Landscape
In the competitive landscape of vapor pens in Arizona, iLava consistently holds its ground, maintaining a steady rank of 9th from December 2024 through March 2025. Despite facing fierce competition, iLava's sales have shown a positive trajectory, particularly from February to March 2025, where sales increased from $838,988 to $851,896. This growth is notable given that competitors like Timeless and Jeeter have consistently ranked higher, with Timeless securing the 7th position throughout the period and Jeeter fluctuating between 7th and 8th. Meanwhile, IO Extracts and Canamo trail behind iLava, with ranks outside the top 10 in several months. This stable ranking amidst rising sales suggests that iLava is effectively leveraging its market position to drive growth, even as it contends with stronger sales figures from its higher-ranked competitors.
Notable Products
In March 2025, the top-performing product from iLava was the Gold - Purple Punch Distillate Disposable (1g) in the Vapor Pens category, which climbed to the number one spot with sales figures reaching 1927 units. This product made a significant leap from its previous ranks, moving from fourth in December 2024 and fifth in January 2025. The Gold - Acapulco Gold Distillate Disposable (1g) maintained a strong performance, securing the second position after leading in January and February 2025. Gold Maui Wowie Distillate Disposable (1g) improved its standing to third place, rebounding from a fifth-place rank in February. The Gold - Green Dream Delta 9 THC Disposable (1g) also entered the top five, ranking fourth, while the Entourage Night - CBG/CBN/ Delta 9 THC 1:1:2 Indica Watermelon (50mg CBG, 50mg CBN, 100mg Delta 9THC) edible rounded out the list at fifth place, marking its first appearance in the rankings for March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
